The sales process is one of the most important parts of your overall sales strategy. The sale process essentially encapsulates all of the “how” the sale will occur and provides the basis for communicating with clients, prospects, and other potential customers. Without a well-developed, optimized sales process, a company’s ability to achieve the success desired…

Strategic Marketing is not a new concept, but it is becoming increasingly important for companies of all sizes to embrace a more proactive approach to marketing. Marketing strategy is a method that will enable an organization to focus its limited marketing resources on the most promising opportunities to increase overall sales and reach a sustainable…

Digital Marketing is an internet-based component of promotion that uses web-based technologies like desktop computers, hand held cellular phones and other internet and online media and platforms for the promotion of products and services. This includes online promotions in email, social networking and instant messaging, search engine optimization and blogging. It also includes online marketing…

The New Age of Digital Marketing Digital marketing is an aspect of advertising which uses various web and internet based digital technologies including mobile phones, desktop computers and other electronic media and channels to promote services and products. Digital marketing helps businesses in reaching out to more potential consumers and clients by using the most…